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Tremento - Instagram for Hospitality - How to use ads

Hospitality Instagram: Ads

Ads on Instagram: they are incredibly underpriced if we may believe mister Gary Vee. Advertisement costs will go up soon, is his prediction, and I think he might be right. Because yes, Instagram advertisements are cheap. But are they effective? That’s a whole different question.

Hospitality Instagram: IGTV

It was June 2018 when Instagram decided to launch IGTV. What started as a separate app soon became an additional feature to the existing Instagram platform. By now you’ve probably seen the feature at least once or twice – that is, if you are on Instagram. But what can IGTV mean to you, as a hospitality brand? What can you do for your restaurant, café or hotel with this additional feature? It’s time to look at some examples and brainstorm about a couple ideas.

Hospitality Instagram: Instagram Stories

Instagram is one of the social media platforms with the most daily active users. No wonder you want, if not have, to be present on this visual jungle. But Instagram, as it turns out, is not an easy platform to succeed on. Of course, you can post pretty pictures and fun videos, but good content alone is not enough. Not anymore. You need engagement.

Hospitality Instagram: Engage Beyond Borders

Instagram is one of the social media platforms with the most daily active users. No wonder you want, if not have, to be present on this visual jungle. But Instagram, as it turns out, is not an easy platform to succeed on. Of course, you can post pretty pictures and fun videos, but good content alone is not enough. Not anymore. You need engagement.

Triggers: use the situation

In the previous blog post here on Tremento I talked about what a top-of-mind brand is and how you can use triggers to become one. In the last post we talked about day-related triggers. This post, however, will be all about emotion-related triggers. This will be all about linking your brand to a certain feeling your customer might have often. Curious? Let’s get going.

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