De Koffieschenkerij - Menu Design – Tremento
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Tremento Portfolio - Menu Design - De Koffieschenkerij

About this project

A new menu design that matches the brand in both style and story. That was the assignment I received for the restyling of De Koffieschenkerij’s menu. It had to be playful, authentic and well-structured. To get to the best result, we worked in 3 phases. Phase 1 was the set-up of 3 totally different menus, with very varying styles (modern, classic, playful). From these 3 we picked 1 style and then further developed that one.

As you can see down here, we went for the most playful menu and made unique illustrations just for De Koffieschenkerij. All illustrations are hand-made and based upon the products as they can be found in De Koffieschenkerij. This to increase the likelihood of people recognizing the style icons both on social media as in real life. The hand-made illustrations are now also used on social media.

So in the 2nd phase the menu was further designed, and in the 3rd phase it was optimized. Tremento then also took care of the whole printing process.

About De Koffieschenkerij

De Koffieschenkerij is a coffee & cake hotspot right in the buzzing heart of Amsterdam. Located near Dam Square and in the oldest building of Amsterdam (de Oude Kerk, translated the Old Church), this place welcomes you with the delicious coffee. Lattés made with love are served together with what must be the best apple pie in town. De Koffieschenkerij is just great – not only in my opinion but also according to the many, many reviews on TripAdvisor, where the spot is ranked #1 in the coffee category.

Phase 1

Phase 2

Phase 3

Menu design is something not to underestimate. A good menu guides a guest towards his or her choice and transmits the story your brand. Are you in need of a new menu or some rebranding? Then let’s get in touch.